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Full name

Madison T.S. Goodyear

Title

Human Factors Engineer (UX Researcher and Designer)

Location

Seattle, WA

Blurb

Cultivates a deep relationship with both the users and the team to ensure high levels of satisfaction in the end product through psychological processes.

Biography

I am extremely passionate about psychology, education, video games, photography, and the environment. In my free time, I read books, make video games, and spend time developing apps with my friends.

Experience

Human Factors Researcher & Designer

SJSURF @ NASA Ames

Mountain View, CA · December 2018 – October 2025

Assisted UX research across 6+ field studies evaluating manned and unmanned aerial vehicle (UAV) operator interactions with National Airspace System (NAS) interfaces including moderated sessions, conducted user interviews, and performed qualitative and quantitative analysis on collected data.

Presented research at the Digital Avionics Systems Conference (DASC) twice, was awarded Best of Session on both submissions.

Redesigned fragmented UAV fleet management software to function cross-project, consolidating several different lab project workflows into a unified interface informed by iterative field study findings and user feedback.

Designed, scripted, and executed UAV flight simulations using in-house software to support both live field testing and controlled lab studies, enabling consistent experimental conditions across 6+ studies.

Lead UX Researcher & Designer

Ambii

San Jose, CA · June 2018 – December 2018

Owned the developmental research and UX design phase of the Ambii product, initially a group music listening platform, from initial discovery through interactive prototype.

Conducted a heuristic evaluation of the product to align stakeholders with my planned research and design vision.
Directed the executive and developer team through moderated usability testing with 5 participants, then synthesized findings into a prioritized usability report identifying several distinct usability issues and actionable remediation recommendations.

Restructured information architecture based on usability findings, produced paper prototypes of the planned redesign fixing the top usability issues with the product.

Iterated across multiple design directions, converging on a final interactive prototype that reduced task completion time, interface confusion, and UI clutter.

Lead UX Researcher & Designer

MazeFire

Remote · January 2018 – June 2018

Developed the complete research and design plan for MazeFire's core product experience, working directly with the executive and developer team from research strategy through prototype delivery.

Moderated usability tests with 2 distinct user groups (5 participants each), surfacing key pain points that informed a significant restructuring of the onboarding flow.

Produced a usability report with severity-rated findings and collaborated with the development team on paper prototypes, then translated this into an interactive Axure prototype through many rounds of iteration.

Education

M.S Human Factors and Ergonomics

San Jose State University

San Jose, CA · 2016 – 2018

B.A. Psychology

California State Univeristy Channel Islands

Camarillo, CA · 2012 – 2015

Awards
2023 Best of Session , Digital Avionics Systems Conference (DASC)
International conference in Barcelona, Spain.
2022 Best of Session , Digital Avionics Systems Conference (DASC)
Specialties

User Experience Design, User Experience Research

Skills

UX/UI Design, Interaction Design, Prototyping, Figma, Axure RP, Adobe XD, Information Architecture, User Research, Usability Evaluations, Heuristic Evaluations, User Testing, Qualtrics, Experimental Design, Photoshop, Basic Python, Basic HTML, Basic Javascript, Basic Java, Novice Photography

Elsewhere